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I am a human-centered researcher and designer with a multi-disciplinary background in industrial design, service design, and sustainability. With a passion for design research methodology and information communication, I bring expertise in systems thinking, strategic planning, human experiences mapping, and creative facilitation. I am committed to translating research findings into actionable insights and meaningful experiences through co-creating innovative and sustainable solutions.

Interests: writing, storytelling, data visualization, design ethics, and design for social impact.

Work Experiences

Senior Designer | Design Research and Service Design | IDEO | New York, NY | August 2018 - Present
Design and conduct the human-centered research portion of projects and lead cross-functional teams through fieldwork, analysis, and insights synthesis. Foster engagement through deep empathy, creative facilitation, and storytelling. Translate insights into innovative solutions and meaningful experiences by developing a deep understanding of the intersection between people, business, and technology.

Senior Design Researcher and Service Designer | Essential | Boston, MA | June 2017 - August 2018
Plan and lead multi-disciplinary projects within a variety of industries. Develop proposals and research protocols. Scope and conduct qualitative and quantitative research. Plan and facilitate co-creation workshops. Craft insightful and visually-rich conceptual frameworks, infographics, and presentations. Mentoring and project management. Strategic problem solving, designing, prototyping, and implementing systems solutions driven by the role of technology, business, and stakeholders needs.

Design Researcher and Service Designer | Essential Design | Boston, MA | Nov. 2013 - June 2017
Plan, conduct, and analyze design research using human-centered methods and tools. Craft and deliver insightful stories through strategic and compelling infographics, maps, and presentations. Plan and facilitate co-creation workshops developing customer and business centric solutions. Design and implement service design solutions supporting end-to-end customer experience.

Volunteer | Boston+Acumen | October 2016 - Present
Co-plan and run events and workshops in the social impact field

Design Researcher and Social Innovation Intern | Fit Associate | Pittsburgh, PA | Summer 2013  
Responsible for strategic planning and executing of design research and methods, story development, media production, facilitating public workshops, producing materials in support of relationship management with concentration on design thinking role in social innovation in organizations and communities.

Facilitator & Researcher | SCAD & frog design | Savannah, GA | January – March 2013
Facilitation of A 10-week pilot social innovation program for youth empowerment- conducted in collaboration with the SCAD Design for Sustainability program and frog design. Workshops included sessions lead by facilitators with the students, covering design thinking methods, identify community issues, framing and reframing to change for the better, value proposition from intangible findings and rapid concept development to propose implementable solutions. The in-class activities included dialogue, reflection, ongoing documentation, and creating a presentation for frog’s senior creative leadership, explaining how frog could improve their open-source tools for community engagement.


MA in Design for Sustainability |  Savannah College of Art & Design |  2013 | GPA: 4.0/4.0 | Coursework focused on practicing sustainability (economic prosperity, ecological stewardship and social equality) in design thinking, strategic design research, human-centered thinking, product and service design.

MA in Industrial Design | University of Tehran | 2009 | GPA: 3.62/4.0 | Coursework in product design, service design, and design research. 

BFA in Industrial Design | Islamic Azad University | 2006 | GPA: 3.58/4.0


Design and Communication: Human-centered and participatory research, strategic planning, design methodology, ethnography, systems thinking, creative facilitation, insight generation, scenario-building and storytelling, sketching & prototyping, information communication, brand strategy, behavior change, and social innovation

Software:  Adobe Creative Suite (InDesign, Photoshop, Illustrator, & Premier) Microsoft Office Suite (Word, Powerpoint, & Excel), Keynote

Language: Persian-native, English-fluent

Presentations and Facilitations

Mentor, OpenIDEO, 2018
Facilitator, ThinkTank, Mass Challenge, Boston, 2014, 2018
Guest Lecturer, NorthEaster University, Wentworth Institute of Technology, and General Assembly 2016 - 2018
Presenter and Facilitator, BOSTON+acumen,”The Power of Design Thinking”, “Storytelling for Social Impact”, 2015, 2016, 2017
Presenter, Design Museum Mornings Series, "Design Research: A rigorous Process", Boston, 2015


Mirzaie, N., Morgan, D., “Designing Holistic, Human-Centered Services For Visually Impaired Seniors”, Accepted at The 33rd CSUN Assistive Technology Conference and Journal on Technology & Persons with Disabilities, 2018

Mirzaie, N, Parlarto, C., "Desirable Traits: Educating For An Evolving Service Design Practice", Touchpoint, Vol9., No.1, August 2017

Mirzaie, N., "Design Research With Service Design Mindset", The 20th DMI: Academic Design Management Conference, July 2016

Mirzaie, N., Choopankareh, V., Designing an Experience-oriented Charity Center for Physically Disabled People: An Iranian Experience, Case Study of Raid Charity Center, The International Journal of Design in Society, Volume 6, Issue 3, pp.109-128.

Mirzaie, N., “Sustainable and Universal Design in Industrial Design Education at University of Tehran, Urban Environment as the case study”, The 14th International Conference on Engineering and Product Design Education (E&PDE 2012), Artesis University, September 2012

Mirzaie, N., Choopankareh, V., “Social Design Approach in Developing Countries’ Design”, Tarh va Namad, The Architecture, urban, and art Journal of Iran University of Science and Technology, Vol. 2, No., 2, Tehran, Iran, Fall 2010, (In Farsi)

Mirzaie, N., Choopankareh, V., “Studying Requirements Methods for Services Needs of Physical Disables at Charity Centers”, International Association of Societies of Design Research (IASDR09), Seoul, South Korea 

Mirzaie, N., Razavi, M., “Designing an Oxygen Room”, Seoul Design Olympiad, 2008